Google Analytics is easy to set up and worth every second

I don’t know why anyone would not have Google Analytics set up on their website. It’s one of the best website statistic packages out there, is constantly being improved upon and is FREE! Yes, Google rocks the house again.

So, as I’m adding Google Analytics to this site, I’ll share the process with you!

  1. If you don’t already have a Google account, get with the program and get your free Gmail account at www.gmail.com
  2. Now go to http://www.google.com/analytics/ and sign in.
  3. Click on ‘Add Website Profile’
  4. Enter the URL and timezone for your domain and Continue.
  5. This next page will give you 2 options: the Legacy Tracking Code or the new option. Click on the ‘New Tracking Code’ option.
  6. You’ll see a bunch of Javascript code. You’ll need to add this to the bottom of your web pages. If you don’t know how to do this, contact your web designer! Since our site is built using WordPress, I have to open the footer.php for the template that I have selected.
  7. After you have that javascript added to your pages and your files uploaded, click on the finish button. You’ll see your site listed under Website Profiles.
  8. Now you have to wait. Sometimes it’ll take a while for Google to find the tracking code that you put on your site but as soon as that happens, you’ll start getting all the stats you could ever want on your site, set up marketing goals and much, much more!

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